Skills Competitions

Graphic Design Technology

Graphic Design Technology comprises many different skills and disciplines in the production of graphic design and output. Graphic Design Technology involves working with external and internal clients to create unique solutions to their needs. People working in this industry often work closely with their clients and must be strong communicators so that they can achieve the client’s objectives successfully. They require strong interactive, research, design, and technical skills. In order to have these they need to understand the target audience, markets, trends, and cultural differences and what the client wants.

After completing the research and planning stage, a project is interpreted to form a design inappropriate industry specific software. The design must be set up with the correct technical specifications for output or online publication. It is essential that practitioners understand all phases of the procedure including the constraints of the specified printing process. These skills also apply to redesigning or updating a design.

There are various employment opportunities within the industry. This can include becoming a freelancer, business owner, or being employed by an advertising firm, a design firm, a printing company, or a company with a design department. Practitioners may have a broad role, or specialize as a graphic designer, graphic artist, prepress operator, typographer, typesetter, type designer, image manipulation specialist, illustrator, art director, production manager, digital printer, information designer, publisher, or packaging specialist.